Benefits of Free Shipping

Free shipping in your Etsy or ArtFire shop? That is crazy! Wait a minute, this could actually work...

I know it sounds like a no win situation but in reality it is a Win/Win situation! You add shipping to all of your items and offer free shipping. You also do not charge if it is purchased with something else. This is for domestic shipping of course. You still charge shipping on International orders but you take the Domestic charge out first. Here is an example:

Fabulous Item
Retail cost: $15
Actual Domestic Shipping with Materials: $3
International Shipping with Materials: $7
Listing Price: $18 w/ Free Shipping
International Shipping $4

Now if your customer buys a second item, they will also be paying full shipping in the cost of the item. You win. The customer wins. Everybody is happy. It may take you a while to change over your shop, but you will see an increase in sales.

That is it for today. Tomorrow I will be talking about special packaging that will double your chances of repeat customers. Also, if you don't follow this blog now is a great time to do so! Next week I will start a week long series on Advertising with Facebook! Until then, let me know if you have any questions! marketmyshop@gmail.com