Advertising For Etsy Shops

Where do you advertise your Etsy shop? Advertising is one of the things that most people feel is a complete waste of money. That is about as far from the truth as you can get. Do you really think that if Coke or Pepsi stopped advertising their current customer base would be enough to pay all of their stock holders their dividends?

The main purpose of advertising is to get new customers. The secondary purpose is to inform current customers of special deals. I advertise exclusively on Facebook now.  Well, other than the standard link in email, business cards and signatures in groups and message boards. I direct all my traffic to my Facebook page.

From my Facebook page I list new products and do giveaways. When I have a sale the fans on Facebook are the first to know and sometimes the only to know. I spend about $50 a month on Facebook ads and I am well compensated for it.

Where do you advertise and how is it working out for you?